Putting SEO To Work For You
Play nice, but by all means put search engine optimization to work for you
Search engine optimization (SEO) is a process that allows you to draw more viewers to your site. How do you do that?
Great question. Unless you've advertised your web address (or have a well-recognized name generally assumed to be your address), most users will find your online presence via search engines. Google, Dogpile, Ask.com, Yahoo - these are some of the more popular search engines out there that search the web in response to a key word inquiry.
Let's say you make an awesome carrot cake and have decided to open your own mail-order carrot cake company. You go to Google and do a simple word search with "carrot." Expecting maybe to find information about the tastiest varieties or where to buy them, you're surprised to find that Carrot2 Clustering Engine and Carrot Clothing are among Google's top five results.
