We Help You Leverage The Internet
At Deep Ripples we understand the complex and ever-changing world of Internet marketing. We also understand human psychology. Our job is to leverage them both in order to drive success for our clients. Together we will align your message with the people who are most likely to be compelled by it. We will identify the most effective ways for you to connect with your audience, and how to see it through. Together we will figure out what to do about The Internet. The tools and tactics we use in the process can be incredibly complex. But the philosophy that drives us is refreshingly simple: influence people online.
The need for immediate gratification diminishes the minutes consumers will spend searching through pages and pages of results. You have to be accessible and approachable. If your audience lives in the 21st century, SEO is a smart start, but it’s only the beginning. Once we learn and understand your customers and your business, we find ways to leverage your current assets.
Great content is right under your nose (or at least in the building). Creating content worth sharing creates a means for your audience to provide you an instant referral. Contribute to the lives of others. Create a loyalty base by adding value. Help with a problem. Answer a question. Stir up passion for a cause. Be the media that influences your audience.
Location, Location, Location. The rules of real estate apply online. For local business and localized searches, “Where” you do business is half the battle. Local search optimization is a complex and nuanced arena, and old-school SEO doesn’t cut it. With the right partner on your side, even little fish get to make a big splash when “Where” matters.
Conversion counts. Your audience knows what they want – your job is to help them get it, then figure out how to do it better. Measuring the performance of your online marketing provides for improving customer acquisition and retention. CRO means making incremental improvements to the user experience that can have a remarkable impact on people’s behavior.